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Channel: J.D. Power Global Automotive Blog » Dealer Salesperson
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New-Vehicle Buyers Perceive Value in Extra Time Spent on Technology Demos

This year, overall satisfaction with the new-vehicle sales experience improves by 13 index points to an average of 648 (on a 1,000-point scale) from 635 in 2010, according to results in J.D. Power’s...

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Satisfaction Surges if Dealers Use Mobile Devices to Enhance Sales Process

Chris Sutton Satisfaction is highest among new-vehicle buyers who are presented with pricing/payment options on a computer screen or a tablet (833 on a 1,000-point scale) during the sales process,...

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